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: Applying Social Cognition to Consumer-Focused Strategy (Advertising and Consumer Psychology Series)

ISBN : #0805855203 | Date : 2005-07-28

Description :

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by Brent Coker : Going Viral: The 9 secrets of irresistible marketing

ISBN : # | Date : 2016-03-10

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by BusinessNews Publishing : Summary: Beyond Booked Solid: Review and Analysis of Port’s Book

ISBN : # | Date : 2013-02-15

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by A. Chakravarti : Why People (Don’t) Buy: The Go and Stop Signals

ISBN : #1137466677 | Date : 2015-05-15

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by Markus Bergmeier : Vertrieb in differenzierten Mehrkanalsystemen: Gestaltung, Koordination, Gewinnmaximierung (Beitr?ge zur empirischen Marketing- und Vertriebsforschung) (German Edition)

ISBN : #365817448X | Date : 2017-03-21

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PDF-b8e48 | Anhand dreier Studien veranschaulicht Markus Bergmeier in diesem Buch, dass die systematische Gestaltung und Koordination von Vertriebssystemen zu nachhaltigen Gewinnsteigerungen in Unternehmen führen kann. Die erste Studie verknüpft eine spieltheoretische Modellierung mit einer empirischen Anwendung und erm?glicht die Simulation und Evaluation komplexer Vertriebssystemgestaltungsoptionen, bevo… Vertrieb in differenzierten Mehrkanalsystemen: Gestaltung, Koordination, Gewinnmaximierung (Beitr?ge zur empirischen Marketing- und Vertriebsforschung) (German Edition)


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by J. Paul/ Olson, Jerry C. Peter : Consumer Behaviorand Marketing Strategy

ISBN : # | Date : 2007-01-16

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by James Jackson : Content Marketing: Beginner’s Guide for Business and Marketing(content strategy for the web,content marketing strategy,content marketing … social media,seo 2017) (Volume 1)

ISBN : #154646512X | Date : 2017-05-03

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PDF-371ad | Content marketing is good for your bottom line — and your customers Specifically, there are three key reasons — and benefits — for enterprises who use content marketing: Increased sales Cost savings Better customers who have more loyalty Content is the present – and future – of marketing Go back and read the content marketing definition one more time, but this time remove the releva… Content Marketing: Beginner’s Guide for Business and Marketing(content strategy for the web,content marketing strategy,content marketing … social media,seo 2017) (Volume 1)


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by Frank Cokayne : Successful Marketing: A New Strategy

ISBN : #1870555457 | Date : 1991-06

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: Au?enhandel: Marketingstrategien und Managementkonzepte (German Edition)

ISBN : #3322890376 | Date : 2012-03-30

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PDF-c5de8 | In 50 Beitr?gen widmen sich kompetente Autoren aus Wissenschaft und Praxis unterschiedlichen Facetten des Global Trade. Dabei werden nicht nur die Erscheinungsformen und Rahmenbedingungen des Au?enhandels betrachtet, sondern es erfolgt darüber hinaus eine umfassende Auseinandersetzung mit Strategien und Vorgehensweisen der Selektion und Bearbeitung ausl?ndischer Absatz- und Beschaffungsm?rkte… Au?enhandel: Marketingstrategien und Managementkonzepte (German Edition)


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by William B. Goodrich : Media Planning Workbook

ISBN : #0844235415 | Date : 2001-01-01

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PDF-81e14 | Help your students master the skills and techniques needed to research, plan, and buy advertising media. By working through carefully constructed exercises, they’ll learn how to apply their knowledge of how media are selected and make well-informed media buying decisions. Over 30 assignments, complete with in-depth discussions, cover the entire range of media problems including market analy… Media Planning Workbook


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by MURRAY : Sm Strategy Proc Marketing Ohm Phec

ISBN : #0136919669 | Date : 1997-07-17

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by Richard D. Wagner : It’s Business Development NOT Marketing

ISBN : #1451200773 | Date : 2010-05-12

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PDF-239d7 | Often times professional service firms look at business development as “Advertising” or as a short term sales process. What this book does is walk the professional service firm through a proven process to create long-term success. There is a big difference between Sales and Marketing versus Business Development. The process described in this book will demonstrate these differences and show you a p… It’s Business Development NOT Marketing


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by Christian Gondek : Blue Ocean Strategy – An insight into the Future of Customer Relationship Management

ISBN : #3656008574 | Date : 2011-12-22

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PDF-94a1f | Seminar paper from the year 2011 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Applied Sciences Essen, course: Strategic Management, language: English, abstract: This paper contains a Strategic Management Assignment written in 2011 for a MBA course at the FOM in Germany. It demonstrates how to easily apply the … Blue Ocean Strategy – An insight into the Future of Customer Relationship Management


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by BusinessNews Publishing : Summary: Getting Everything You Can Out of All You’ve Got: Review and Analysis of Abraham’s Book

ISBN : # | Date : 2013-02-15

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PDF-a1da2 | The must-read summary of Jay Abraham’s book “Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform and Out-Earn the Competition”.This complete summary of the ideas from Jay Abraham’s book “Getting Everything You Can Out Of All You’ve Got” shows how you can?increase your?success rate in everything you do?in three steps: taking full advantage of what you hav… Summary: Getting Everything You Can Out of All You’ve Got: Review and Analysis of Abraham’s Book


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Navigating the New Retail Landscape: A Guide to Current Trends and Developments PDF




by Alan Treadgold : Navigating the New Retail Landscape: A Guide to Current Trends and Developments

ISBN : #0198745753 | Date : 2016-08-30

Description :

PDF-67b73 | The retail industry globally is in the early stages of an era of profound, perhaps unprecedented, change. This book is intended to serve as a robust and practical guide to leaders of enterprises tasked with both understanding and delivering success in the new landscape of retailing. The book firstly describes the major directions and drivers of change that define the new global landscape of retai… Navigating the New Retail Landscape: A Guide to Current Trends and Developments


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